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Daraz to Provide a Section on its Platform for Make-In Nepal-Swadeshi Products

Dinesh by Dinesh
July 15, 2023
in Digital Nepal
Reading Time: 2 mins read
Daraz Nepal CNI make in nepal swadeshi mou

Daraz Nepal and Make in Nepal of Confederation Nepalese Industries (CNI) have reached an agreement to promote local products of members of the “Swadeshi” initiative. The agreement involves the leading online shopping platform dedicating a section on its portal for the Swadeshi member products easing people’s access to them.

CNI Director General Dipak Raj Joshi and Daraz Nepal Managing Director (MD) Aanchal Kunwar signed MoU at an event recently held in Kathmandu.

Rajesh Kumar Agarwal, President of CNI, said that this agreement with Daraz aims at providing support in marketing and networking to the members affiliated with the “Make in Nepal Swadeshi” campaign. He shared that other promotional activities will also continue along with policy advocacy to achieve the objective of Swadeshi Abhiyan.

Likewise, Daraz Nepal MD Kunwar said that the platform has agreed to provide a space on its platform for the Swadeshi members to local products. Council member Hitesh Golchha expressed the belief that the agreement will help the Swadeshi members in marketing their products.

Check out: Daraz Launches a ChatGPT-Powered AskDaraz Shopping Assistant that Brings to You Personalized Recommendations

Daraz to dedicate a separate section for Make in Nepal-Swadeshi products

As per the agreement, Daraz will establish a Swadeshi section on its online platform ‘Proudly Nepali Channel’ where Swadeshi members will place their products. Besides, Daraz will provide other facilities to promote domestic products. Additionally, it will provide training, and consultation to Swadeshi members to sell their products on the Daraz platform.

Daraz has emphasized local products and production since Aanchal Kunwar helmed as its MD. Now, through its proudly Nepali campaign, the eCommerce giant is giving space to Nepali production to make them more accessible to buyers.

CNI has been conducting the ‘Make in Nepal-Swadeshi’ campaign since 2021 to help build a self-reliant economy by strengthening domestic industrial production and making Nepali goods and services accessible to national and international markets. The campaign is being conducted in partnership with the Ministry of Industry, Commerce, and Supply.

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Dinesh

Dinesh

An experienced tech writer covering news mostly on telecommunication, internet, latest tech & trends, and Gadgets. Being a technophile, I am particularly fascinated by the evolution of mobile networks in Nepal from legacy networks (2G, 3G) to 4G (with VoLTE, VoWiFi, eSIM) and the prospects of the upcoming 5G, and equally enthralled by the development of internet from the dial-up connection to the 2 Gbps XGS-PON fiber broadband technology and their transformative impact in the country.

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