Xiaomi claims it has maintained its no.1 position as a smartphone brand in Nepal with 38.9% in Q2 2021, as per IDC, a global market research firm. The Chinese tech giant has maintained the top position in the country since Q3 of last year, 2020.
Since the past few weeks, Xiaomi has made all the highlights for good. The company advanced to 338th rank in the Fortune Global 500 list. It also managed to topple Samsung to become the world’s largest smartphone brand for the first time in June in terms of shipment. Furthermore, it now leads 22 foreign markets in smartphones. Again, Xiaomi TV has also claimed the top 5 positions in the world and no.1 in China.
Xiaomi has transitioned from being an alternative brand to consumers’ first choice for smartphones as well as IoT products in a quick span of time. The brand has made tremendous strides in Asia, Europe, and Africa where its mid-range to upper-range smartphones has become predominant in the markets. Meanwhile, Xiaomi has a similar record in Nepal too. Since Q3 of 2020, it has continued to stay atop as the leading smartphone brand.
Xiaomi Commits For Gold Standards
Regarding the company’s yet another positive momentum, Sourabh Kothari, Country GM for Xiaomi Nepal spoke in glowing terms. He said, “We are extremely thrilled to be the #1 smartphone company in Nepal for 4 consecutive quarters as per IDC. We are humbled by the love and support that we have received from our Mi Fans and hope to continue to strive and meet all gold standards that we have set for ourselves in the future.”
Xiaomi’s smartphone fortunes have continued to flourish on the back of its affordable mid-range to upper-range smartphones with appealing features and its MIUI skin on top of Android. The latest growth comes on the back of its diverse range of devices; Redmi Note 10 Pro, Mi 11, Mi 11X Pro, Redmi K40 series, POCO F3, etc.
Besides, Xiaomi has also expanded its productivity towards IoT devices that has propelled its brand competitiveness in Nepal. The company has launched 30 other devices including TV Stick, Mi Band 6, Power banks, etc. Check out Latest Xiaomi Accessories Price in Nepal.
Xiaomi has also exercised robust offline consumerism in Nepal to augment its business. Xiaomi recently opened up its other Mi Store in Kalanki, making it fifth in Nepal. In addition, it has more than 2000 offline partner stores, and over 600 trusted stores across Nepal.
While the stores bring consumers in direct interaction with the brand, Xiaomi is also marked for its after-sales service through service centers and service warehouses to meet market requirements in Nepal. Xiaomi Nepal is known to launch Poco F3 GT 5G soon in the Nepali market.
Tell us how do you think Xiaomi has managed to maintain its No. 1 position as per its claim. Please comment below.