Xiaomi, a global technology leader, has once again retained its position as the No.1 Smartphone brand in Nepal. The brand made an announcement that it has become the number one smartphone company in Nepal. Xiaomi is now the top smartphone company for the impressive consecutive 4 quarters in Nepal. The leading market research firm, IDC’s Worldwide Quarterly Mobile Phone Tracker, Q3 2021 released the facts. Xiaomi first became the No.1 smartphone brand in the first quarter of 2020 in Nepal.
Sourabh Kothari, Country General Manager for Xiaomi, Nepal stated that “We are extremely thrilled to be the Number 1 smartphone company in Nepal for 4 consecutive quarters as per IDC. We are humbled by the love and support that we have received from our Mi Fans and hope to continue to strive and meet all gold standards that we have set for ourselves in the future.”
The brand has managed to stay at the top brand in Nepal since Q3, 2020. The launch of various products across price segments such as the Redmi Note 10 series, Poco F3, Poco F3 GT, etc. fueled the subtle growth of the smartphone brand. Xiaomi unveiled more than 30 new ecosystem products in Nepal including Mi Watch Lite, Sonic Bass Wireless earphones, Band 6, TV Stick, Trimmer, Powerbanks, Portable Speaker, and Mi pad 5 during this period. The launch of these amazing products at aggressive pricing has definitely played a big role for the brand to take over in the Nepalese tech market.
The brand has now solidified its presence in the Nepalese tech market. Xiaomi now possesses above 2000 offline partner stores and 600 plus Mi Preferred Partner stores across the country. Further, offline expansion has also contributed to the overall growth of the brand. Xiaomi has secured its position in the market with a robust after-sales service through exclusive authorized service centers. Similarly, there’s a dedicated service warehouse to fulfill all the customer requirements. Xiaomi has a strong distribution network across different parts of the country.
Note: Earlier it was mentioned of achieving the position for 5 consecutive quarters, which is now corrected to 4 quarters, as per data provided by Xiaomi Nepal.