Chinese smartphone brand Realme has become the third biggest smartphone brand in Nepal. The latest data by Canalys reports that the fastest evolving brand accumulated the highest year-on-year growth in Q3 2021 against the competing smartphone brands in the country.
Realme’s current position in Nepal is based on Canalys’s estimated sell-in smartphone shipments assessment in the previous quarter, Q3 2021. The figure positions Realme just below Samsung and Xiaomi who are staying first and second respectively.
Realme’s smartphone business has gone from strengths to strengths over the past months. With a new strategy and higher goals, the company has been able to draw more marketing appeal than in the past. Their newly-found success reflects on their stunning numbers for this quarter (Q3 2021).
Realme’s Stunning Growth in Nepal
In terms of Year-on-year shipments, Realme beats the leading two brands. The company shipped a massive 257% smartphone compared to Q3 2020.
As per Canalys, Realme now boasts an inspiring 14% market share in the Nepali smartphone market. Leaping to the third position, the company sits below Samsung and Xiaomi and above other Chinese smartphone OEMs Transsion and OPPO.
Submitting stunning sales records over the last few months, the company is now relishing its competition with the smartphone heavyweights like Xiaomi and Samsung in Nepal.
Smartphone Market Share in Nepal | Q3 2021
Although Realme made a humongous shipment milestone, The top two leading smartphone brands bore a dismal period. This has not dwindled their ranks but they could be concerned as supply complications and chip shortage is set to hamper their business for coming months too.
As per the data, Samsung currently boasts a 39 % market share in Nepal. Xiaomi at second claims 24% of the smartphone market. Steadily growing Realme would be excited with its current market share of 14% likely to make more strides later.
|Smartphone brands||Position||Market share||Shipment|
Samsung And Xiaomi’s Growth Stalls
Samsung while still reigning unshaken atop, faced a steep decline in its smartphone business. The South Korean smartphone brand’s annual business plummeted by a massive 39% during the same period. Xiaomi, resting at the second position shares similar woes, if not the worst.
As per the report, the Chinese brand recorded a 55% year-on-year decline in Q3 2021.
Realme sells its products with the tagline #daretoleap. The company’s features packed phones at affordable prices have made it an exceptional option for customers who want a fresh experience away from other mainstream smartphone brands.
The way Realme is climbing the smartphone charts, it carries the potential to disrupt the market against the traditional rivals in Nepal as well as across the globe. The brand is quickly becoming popular for its posh looks, and stylistics. Additionally, it is introducing high-end 5G devices at affordable prices too.
Find all Realme smartphones and their updated prices in Nepal at this link.
Do you carry a Realme smartphone? Do share with others it’s stand-out features among others in the comments below.
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