• Ntc
  • Ncell
  • Samsung
  • Apple
  • Xiaomi
  • 2G to 5G
  • ISP
  • NTA
  • Tariffs
  • About us
Saturday, May 17, 2025
NepaliTelecom
  • Home
  • Telecom News
    • News
    • NTA
    • Ntc
    • Ncell
    • Smart Cell
    • Digital Nepal
  • Gadgets
  • How To
  • Editors’ Pick
  • Contact
  • About
No Result
View All Result
  • Home
  • Telecom News
    • News
    • NTA
    • Ntc
    • Ncell
    • Smart Cell
    • Digital Nepal
  • Gadgets
  • How To
  • Editors’ Pick
  • Contact
  • About
No Result
View All Result
NepaliTelecom
No Result
View All Result

7 Powerful Subscriber Retention Strategies

NepaliTelecom by NepaliTelecom
February 26, 2023
in Information
Reading Time: 4 mins read
Customer voice

Once prevalent in businesses, ad-driven models have now started fading as it spoils the user experience. Instead, the ad-drive model is now converting into a subscription or blended model. The same is visible in popular entertainment services. However, a subscription-based model comes with its own set of problems, and the most crucial is retaining the subscribers. With many businesses now employing subscriber-based services, the battle between acquiring new subscribers and keeping the current ones has become fierce. On top of it, with so many options available to customers, their loyalty is steadily declining.

The Importance Of Subscriber Retention 

It is essential to acquire new customers while, at the same time, businesses should have proper strategies to retain current subscribers. It is because acquiring a new subscriber can be as high as $200 in the competitive market, and it takes nearly 15 months to get an ROI. with the right subscriber retention strategy, it is possible to increase the profitability of a business. Listed below are seven powerful subscriber retention strategies which a company can employ.

1. Collect Data On Subscriber’s Interest 

The most important step to retain the subscriber is to know what they are interested in and how they behave on the platform. It is possible to gain this information through McDVoice, like feedback, behavior, and interest tracking. The businesses can then use the collected data to improve the content strategy accordingly. 

At present, most businesses track subscribers to understand the type of content they consume to retain them. This tactic is followed by customer services asking the customers why they cancel service, which helps the companies understand the problematic area.

2. Provide Personalized Recommendations 

With the information collected in the above step, businesses should use Artificial Intelligence to personalize their offerings to different customers. Many media platforms do the same through their recommendation system. Personalized recommendations ensure people save time browsing the content they want. When the content is tailor-made according to the customer’s preference, it makes discoverability easy for them to ensure they stay glued to a platform for much longer. 

3. Identify Users Who Might Cancel The Subscriptions

Users do not cancel a subscription out of the blue. Often, subscription cancellation comes with multiple hints that the firms should pay attention to intervene at the right time. For example, if a subscriber is not visiting a platform for multiple days or weeks, the chances of canceling the service increase. 

An integrated CRM can help identify such subscribers and work on a solution to fix the problem. But, again, this step requires behavior tracking of the customer. 

4. Reward Subscriber Loyalty 

Wendy rewards the customers who fill out their feedback form as it helps them to improve their service. Many gaming platforms also use the same strategy to increase the engagement time of the players. Likewise, businesses of other niches should use the same approach to retain subscribers. One simple tactic to do it is to gamify an app or platform. It makes the platform more fun, keeps the people tuned in, and helps the company build long-term customer relationships. 

5. Offer Exclusive Benefits To Subscribers 

It has become common for customers to compare the cost versus the value of the subscription. Most customers now are price sensitive and need to feel that their subscription is of high value. Businesses can ensure the same by providing subscribers exclusive benefits. For example, a content platform can have an exclusive section reserved only for subscribers, which a non-subscriber cannot read. 

6. Float Out Reminders 

Notifications are effective tools to retain subscribers when they get dormant. Sometimes, it takes a slight push to bring the subscribers back to the platform and reduce the risk of subscription cancellation. However, a general reminder will only do a little good. Companies who float reminders to bring back dormant subscribers should ensure that the reminders are personalized. It is because personalized reminders increase both the open rates and conversion rates. 

7. Offer A Good Customer Support 

In the age of social media platforms, it is common for customers to vent out on Twitter or other social media platforms about a lousy product or service. Such mentions can immediately affect the business. It can avoid such havoc by providing subscribers with good customer support. Also, monitoring social media mentions is essential. 

Check out: Nepal Telecom customer care numbers for complaints and inquiry

These strategies can only work when the companies collect enough data from the customers and make it possible for the data to work for the company. Therefore, the first step includes a collection of data, followed by analysis and strategy planning then, finally, the implementation of the strategy. 

Follow us on Facebook, Twitter, and Viber to get the latest news, and information about Nepal Telecom, Ncell, Smart Cell, ISPs, mobile apps, and phones in Nepal.

Latest Posts

  • GSMA calls on world governments to cut telco spectrum prices
  • The Role of VPNs in Enhancing Online Security for Remote Workers
  • Ncell revises Flash Sale with unlimited social media access
  • vivo V50 Lite 5G launching soon in Nepal with 6500mAh battery
  • Collect remaining license renewal fees with extra charge – OAG
  • TERAMOCS corruption: CIAA files case against 18 top figures
  • CMF Phone 2 Pro pre-booking opens in Nepal: Specs, price, offer
Comments
Previous Post

5G rollout only after better 4G service- MoCIT Minister Sharma remarks

Next Post

Nepal Telecom begins 4G in Barekot, Free SIM Cards for the locals

NepaliTelecom

NepaliTelecom

Related Posts

Digital Nepal

The Role of VPNs in Enhancing Online Security for Remote Workers

May 16, 2025
Apps

Are Task-Based Reward Platforms Worth Your Time?

January 20, 2025
iPad Mini 7 (2024) Nepal
Information

Why Every iPad Should Have a VPN Installed

November 8, 2024
Load More

You may also read

NB-IoT in Nepal

NB-IoT Explained | Advantages, Applications, Status in Nepal

May 13, 2025
Ntc FTTH

Nepal Telecom Fiber Internet: Price, Speed, Offer, Packs [2025]

April 16, 2025
Nepal Telecom Ntc 4G

Nepal Telecom launches 4G network in Junichande, Jajarkot

May 11, 2025
Ncell CEO MD Jabbor Kayumov

Difficult to bring 5G in current situation- Ncell CEO Kayumov

May 15, 2025
Mobile Fraud

Understanding mobile fraud and how to stay safe

May 13, 2025

How to identify Ntc Ncell Smart Hello mobile numbers? [2025]

January 28, 2025
NepaliTelecom

Nepalitelecom.com is a website/blog which provides information regarding telecommunication in Nepal along with Gadgets and has been doing some research for the telecom market in Nepal. We intend to do more of such survey/research in the Nepalese Telecom sector.

SiteMap

📢 Follow us on Viber to get the latest news, and information about Nepal Telecom, Ncell, ISPs, mobile apps, and phones in Nepal.

Popular Categories

Ntc | Ncell | Telco News | ISP | NTA | Gadgets

Recent Posts

  • GSMA calls on world governments to cut telco spectrum prices
  • The Role of VPNs in Enhancing Online Security for Remote Workers
  • Ncell revises Flash Sale with unlimited social media access

© 2025 Nepalitelecom

No Result
View All Result
  • Home
  • Telco News
  • Gadgets Nepal
  • Nepal Telecom
  • Ncell
  • Digital Nepal
  • How To
  • Editors’ Pick

© 2025 Nepalitelecom