Google Search had its highest traffic during the Football World Cup Final

Google CEO Sundar Pichai said that its Search service hit its highest-ever traffic in 25 years during the FIFA Football World Cup 2022 final match. The riveting finale between the eventual sinner Argentina and France was a six goals thriller that hooked over a billion people.  But the grand last match also had the US search giant stay in its highest demand ever.

 “Search recorded its highest ever traffic in 25 years during the final of #FIFAWorldCup, it was like the entire world was searching about one thing!,” Alphabet and Google CEO Pichai tweeted.

Google also had been serving football fans with a number of custom services to keep users updated about the WC matches. The search giant fed users with live scores, highlights, and games to play during the tournament’s entirety. But the final day deservingly saw Google Search traffic upsurge as the match went down to the wire. Google CEO likewise, was not just updating the company’s envious feat, he also shared his joy at seeing Messi lift the trophy.

 “One of the greatest games ever. Well played Argentina and France. Jogo Bonito. Nobody deserves it more than #messi, imho the greatest ever to play the game. What a swansong. #FIFAWorldCup,” he said in another tweet.

Also read: How Much Data Is Required To Stream A Football Match?

Messi inspires Argentina to its third Football World Cup win

In the match, Lionel Messi played a key role in helping Argentina win its third Football World Cup trophy. The mercurial player scored twice before scoring in the tie-breaker on a monumental night in Qatar. They defeated defending champion France 4-2 in the penalty shootout.

The Football World Cup final is often seen as the most popular sporting day in the world with massive viewing globally.

 “Over a billion people tuned in, united by their love of the game. That’s the best thing about football: it’s a truly global game that unites us,” a research scientist Lex Fridman, at Massachusetts Institute of Technology (MIT) in the US, tweeted in his reply to Pichai.

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Google Search had its highest-ever traffic during the Football World Cup Final 2022 in its 25 years of service

Google Search came into operation in 1998. Currently, it dominates the internet with over 90 percent market share. In its 25 years of service, Google Search hit its highest traffic in the Football WC Final 2022.

Likewise, Google was praised for its efficient tournament coverage with key details for every match.

Did you resort to Google for Football World Cup fixtures, lineups, live match updates, etc.? Were they fast enough to be valuable to you? You can share in the comments below.